Chinese actor, singer, and motorcycle racer Wang Yibo has been announced as the new global brand ambassador for luxury accessories brand Jimmy Choo. The partnership was unveiled alongside the release of the Autumn 2024 collection, with Wang embodying the brand’s playful yet confident spirit.
Wang Yibo Named Global Brand Ambassador for Jimmy Choo
Sandra Choi, Creative Director of Jimmy Choo, shared her excitement about the collaboration, stating, “With his multidisciplinary talent and confident sense of style, Wang Yibo embodies the essence of the Jimmy Choo man. We are thrilled to welcome him as our Global Brand Ambassador.”
The campaign, shot in Shanghai by photographer Hekaituoyi and styled by YIN, highlights Wang Yibo in some of the season's standout pieces, including the Diamond Tote and the brand’s iconic Diamond Light trainers. The reimagined classics, accessorized with collectible bag charms, are designed to showcase both Jimmy Choo’s craftsmanship and Wang’s personal style.
Wang Yibo also expressed his enthusiasm for the partnership, saying, “I am honored to join the Jimmy Choo family as Global Brand Ambassador. I have always admired the creativity and craftsmanship of the collections which allow me to express my personality and style.” Known for blending luxury with bold, innovative designs, Jimmy Choo has been a leading name in fashion since its establishment in 1996. With Wang Yibo at the forefront of their latest campaign, the brand continues to expand its global presence while appealing to a new generation of fashion-forward audiences.
Where to Shop Jimmy Choo in the Philippines?
In the Philippines, Jimmy Choo is available at select retail locations, including Greenbelt 3, Shangri-La Plaza, and Rustan’s Makati, as well as online at Trunc.ph.
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