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Dior Announces K-Pop Group Tomorrow X Together as Its Newest Brand Ambassadors

The K-pop idols were clad in Dior during their electrifying performance at the Lollapalooza Music Festival.
Dior Announces K-Pop Group Tomorrow X Together as Its Newest Brand Ambassadors
PHOTO: Dior
The K-pop idols were clad in Dior during their electrifying performance at the Lollapalooza Music Festival.

Now making waves on both the fashion and music scenes, Dior has officially announced South Korean boy band Tomorrow X Together as the French luxury fashion house's newest ambassadors. This partnership is a testament to the intertwining worlds of luxury and K-pop, where Dior's visionary Artistic Director for Men's Collections, Kim Jones, and the talented group show off their captivating synergy.

k-pop Tomorrow X Together dior brand ambassadors
Tomorrow X Together for Dior
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LOOK: Dior Announces Tomorrow X Together as Its New Brand Ambassadors

The unveiling took place against the vibrant backdrop of the Lollapalooza Music Festival in Chicago, where each TXT member was clad in an exquisite stage outfit designed by Kim Jones, all of which flawlessly encapsulated the essence of the House of Dior. 

k-pop Tomorrow X Together dior brand ambassadors
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k-pop Tomorrow X Together dior brand ambassadors
Chicago, Illinois - TXT at the Lollapalooza Music Festival, August 5, 2023.
PHOTO BY dior

Soobin, the group's charismatic leader, exemplified an understated elegance, donning a custom-made Dior Men's Collection grey silk polka dot sleeveless gilet. This was artfully paired with grey wool chino pants featuring a matching short kilt, all effortlessly complemented by the pristine white leather Dior Oblique B33 sneakers.

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k-pop Tomorrow X Together dior brand ambassadors
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Yeonjun, a magnetic presence, appeared resplendent in a bespoke beige wool tweed sleeveless gilet, coupled with beige wool chino pants and a graceful long kilt. His ensemble was tastefully punctuated by the exquisite white leather Dior Oblique B33 sneakers.

k-pop Tomorrow X Together dior brand ambassadors
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Beomgyu, the embodiment of contemporary cool, showcased a distinctive look that seamlessly combined a brown wool cropped zip jacket, a brown silk polka dot sleeveless gilet, and brown wool pleated shorts with a matching short kilt. A stroke of artistry was added with the striking black leather Dior Carlo boots, completing the ensemble.

k-pop Tomorrow X Together dior brand ambassadors
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Taehyun, a paragon of refined taste, adorned himself in a bespoke beige wool tweed sleeveless gilet, paired with brown wool chino pants and a matching long kilt. The ensemble was elegantly rounded off with the impeccable white leather Dior Oblique B33 sneakers.

k-pop Tomorrow X Together dior brand ambassadors
PHOTO BY dior

Hueninngkai, the embodiment of contemporary flair, opted for a grey wool cropped zip jacket, layered over a grey silk polka dot sleeveless gilet. This was paired with grey wool pleated shorts and a matching short kilt, while he confidently embraced the ensemble's edgy appeal with the black leather Dior Carlo boots.

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k-pop Tomorrow X Together dior brand ambassadors
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Through this partnership, TXT becomes the living embodiment of Dior's spirit, perfectly capturing the brand's signature modernity and timeless luxury.

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