December may be over, but the festivities sure aren't! The Lunar New Year is just around the corner and with it, comes stylish releases from our favorite fashion brands.
From a play on reds to serpentine motifs, we've rounded up the best ones to check out for greeting the Year of the Snake. After all, Chinese tradition dictates that wearing new clothes to welcome the new year is very auspicious and is symbolic of new beginnings and abundance—so shop on, fashionista!
SHOP: Stylish Lunar New Year 2025 Year of the Snake Collections
Gucci
Gucci celebrates the spirit of renewal and transformation with a curated collection inspired by the serpent, an emblem of the Italian house’s heritage. The snake motif is intricately woven into iconic pieces, including silk Flora scarves, Horsebit 1953 loafers, and the Blondie bag in Sabato de Sarno's signature Rosso Ancora red. It's a bold yet elegant selection that merges archival designs with contemporary creativity, and while the patent offering is a festive choice, you can't go wrong with the matte version either!
Blondie Small Shoulder Bag in Rosso Ancora, P213,000, GUCCI, Available at Greenbelt 4, Solaire, Shangri-La Plaza Mall, and gucci.com
Max Mara
Sometimes all it takes is a bold change of color to refresh an icon and create a new signature look that will have heads turning. Max Mara embraces the wisdom and adaptability of the Snake with its Chinese New Year collection by reimagining versions of the 101801 Icon Coat and the Teddy Bear Icon Coat in auspicious red. The collection also boasts sweaters, dresses, and T-shirts adorned with delicate floral prints and embroidered reinterpretations of the letter "M," creating a perfect balance between heritage and modernity.
Short Teddy Bear Icon Coat, €2045 (approximately P122,528), MAX MARA, For pre-order at Greenbelt 3, or maxmara.com
Love, Bonito
Who better to curate a capsule collection for the Lunar New Year than Singaporean brand Love, Bonito? Featuring versatile prints and textured fabrics, the collection balances elegance and functionality for Asian women everywhere. With a thrust on ready-to-live apparel, the pieces give a nod to oriental elements such as Mandarin collars and Cheongsam ties, while still looking contemporary for everyday wear.
Viscose Front Tie A-line Romper, P2490, LOVE, BONITO, Greenbelt 3, Power Plant Mall, and lovebonito.com
Tory Burch
Tory Burch commemorates the Year of the Snake with a limited-edition collection that captures the joy and symbolism of the Lunar New Year. Standout pieces include an embellished wool cardigan and selections from the T Monogram family, as well as dainty Serpent-inspired details appearing in crystal-embellished handbag clasps, enamel tote handles, and jewelry.
Eleanor Spazzolato E/W Small Convertible Shoulder Bag, P47,650, TORY BURCH, Greenbelt 5, Power Plant Mall, Rustan's Makati, Rustan's Shangri-la Plaza, and toryburch.com
COS
COS’ Lunar New Year capsule celebrates cultural nuance with understated sophistication. With its focus on timeless tailoring, knitwear, and multifunctional designs, the collection strikes a thoughtful balance between festivity and modern minimalism with the ready-to-wear segment featuring vibrant accents amidst muted palettes. And what better way to hop on the anik-anik craze than with lucky trinkets? Leather bag charms adorned with rose quartz and yellow jade bring emblematic meaning to this sartorial trend.
Fortune Knotted Key Fob, P2950, COS, SM Aura Premiere and Zalora
Fendi
To mark the Lunar New Year 2025 and its Centenary, Fendi highlights the playful FENDI Eyes for its latest capsule collection. The signature "monster eye" design takes center stage a decade after making its debut, embellishing Mini Peekaboo and Baguette bags, jewelry, and ready-to-wear pieces. It's the perfect accessory if you need a cheeky touch of serpentine to complete your LNY 'fit!
Baguette Soft Trunk, P142,500, FENDI, Available at Greenbelt 3, Solaire, and fendi.com
Gong xi fa cai!
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