Nitori. Uniqlo. MUJI. What do these popular brands have in common? All of them originated from Japan and have become favorites among Filipinos ever since they set up shop in the country. The Japanese home and furniture retailer Nitori, for example, just opened its first Philippine store earlier this year, followed swiftly by two more locations. Now, another cult-fave Japanese brand is joining in on the fun. Look out, because niko and... already has a board-up inside SM Mall of Asia.
LOOK: niko and… Sets Up a Board in SM Mall of Asia
Fashion folks will have a lot to look forward to at SM Mall of Asia in the coming months with the opening of this famous Japanese fashion and lifestyle brand.
Niko and... offers a wide range of lifestyle items, including casual apparel for men and women (think clothes, shoes, bags, and accessories) alongside household items, food, and even miscellaneous goods like stationery. And in true Japanese fashion, niko and... elevates timeless silhouettes through intricate details and quality materials.
The board-up, which spans a few stores at least, is located on the third floor of the SM Mall of Asia Main Mall. You'll find it just along Bocu and J!NS and directly above Zara. It features the brand name as well as some hashtags like clothes, food, health, travel, music, et cetera-which seems to hint at what we can expect from the brand. According to the board-up, the store will open in the fourth quarter of 2024, just in time for the Christmas season.
According to Adastria.Co, their company's site, niko and... has over 140 domestic stores (as of February 2022) and around 18 overseas stores (as of December 2021). The price range, on the other hand, is said to be "lower moderate." They have flagship stores in Taiwan, Bangkok, and Hong Kong, among others.
Where is the niko and... board-up located?
Niko and... is located on the third floor of the main mall of the SM Mall of Asia, Seaside Boulevard, Pasay City. It will open around Q4 of 2024. You can find out more about niko and... on their website and through Zalora.
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