H&M just hit a major milestone, celebrating a decade of bringing its accessible and inclusive fashion to the Philippines. To mark the occasion, the global fashion powerhouse threw a red-themed soirée on October 10 at Baked Studios in Makati, pulling together Manila’s most stylish for a night that truly embodied H&M’s spirit: bold, fun, and effortlessly stylish.
LOOK: H&M Celebrates 10 Years of Fashion in the Philippines
H&M’s event was a fully immersive experience, kicking off a month-long celebration that highlights fashion, creativity, and self-expression. Attendees, including Catriona Gray, Bela Padilla, Michelle Dee, and Rhian Ramos, donned key pieces from the brand’s Autumn/Winter 2024 collection. The striking tailoring and chic outerwear on display reinforced H&M’s commitment to bold, accessible fashion that remains grounded in its mission to “liberate fashion for the many.”
The celebration was a sensory journey, starting with a carefully curated dinner that elevated Filipino cuisine, followed by a performance from R&B and neo-soul artist Jason Dhakal, and concluding with an energetic after-party set by DJ Crwn.
Since entering the Philippine market in 2014, H&M has become a cornerstone of the local fashion landscape, offering style-conscious consumers a wide range of trend-forward yet affordable pieces. Over the past 10 years, the brand has not only adapted to local tastes but has also played a pivotal role in democratizing fashion. From statement outerwear to essential everyday pieces, H&M’s collections continue to resonate with Filipinos who seek to balance personal expression with accessibility.
See more stylish personalities we spotted below!
Hey, Preview readers! Follow us on Facebook, Instagram, YouTube, Tiktok, and Twitter to stay up to speed on all things trendy and creative. We’ll curate the most stylish feed for you!
