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What Is the "Tomato Girl Aesthetic" That Has Been Taking Over Our Pinterest Moodboards?

Dreaming of a vacation in the Mediterranean? This fashion aesthetic is for you.
What Is the "Tomato Girl Aesthetic" That Has Been Taking Over Our Pinterest Moodboards?
PHOTO: INSTAGRAM/CATRIONA_GRAY, BLYTHE
Dreaming of a vacation in the Mediterranean? This fashion aesthetic is for you.

Another week, another fashion trend to report. Today, we’re introducing you to the tomato girl aesthetic—and no, it isn’t simply about the color red. Unlike straightforward aesthetics such as tenniscore, balletcore, and academia, the tomato girl aesthetic isn’t exactly what it seems. (TBH, the first time we encountered the term, it had us scratching our heads, too.)

To know more about what it is, how you can achieve it, and where you can shop tomato girl essentials (hint: not at your local grocery store), keep reading below.

What is the Tomato Girl Aesthetic?

To set the record straight: The tomato girl aesthetic has nothing to do with literally looking like a tomato.

Rather, it encapsulates the cultural allure of regions where tomato-based dishes reign supreme—think the sunny Mediterranean countries like Greece, Italy, and Spain. Picture yourself strolling along cobblestone streets, basking on sandy beaches, enjoying pasta and gelato, sipping wine, and waking up the next morning to do it all over again. That, my friends, embodies the spirit of the tomato girl aesthetic.

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Simply put, the tomato girl aesthetic represents a lifestyle that many aspire to have, and even if a European vacation is beyond your reach, you can still emanate its aura through your fashion choices.

The tomato girl aesthetic embraces a delightful ensemble of style elements. Think dainty tops adorned with ruffles, sweetheart necklines, and puffed sleeves, accompanied by flowing skirts, sundresses, and sandals. To complement the look, consider accessorizing with bandanas, scarves, tote bags, and vintage gold jewelry (though silver can work just as well if it suits your taste). Opt for lightweight fabrics like cotton, linen, lace, silk, and even crochet. And when it comes to prints, welcome the likes of florals, fruits, and gingham. While there isn't a strict color palette for this aesthetic, coastal living typically evokes visions of neutral earth tones, blues, whites, and warm hues.

For beauty, sun-kissed looks are key. Go for a light base such as a tinted sunscreen. This will give your skin a healthy, natural-looking glow while protecting it from the sun's harmful rays. Blush and bronzer are a must if you really want to achieve that summer flush. For added glow (even without the sun),  put a little bit of highlight on the tip of your nose and cheekbones. To liven up the eyes, put on some mascara—make it waterproof if you plan to go swimming. During the day, embrace a soft nude lip, and when night falls, feel free to switch to a bold color, and perhaps even experiment with eyeliner. Complete the look with beach waves or tousled curls for a carefree and effortless vibe.

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Need a visual guide? Here are local celebrities who perfectly emanate tomato girl vibes. 

Local Celebrities That Have Achieved the Tomato Girl Aesthetic

1. Bea Alonzo

ICYDK, Bea Alonzo is actually a proud owner of a farm in Zambales. And although her farm isn't anywhere near the coast, nor is it a farm strictly for tomatoes, she definitely has the tomato girl aesthetic down to a t with her chic sundresses, raffia bags, and effortless beauty looks. 

tomato girl aesthetic
PHOTO BY INSTAGRAM/BEAALONZO
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2. Andrea Brillantes

No matter where she is, Andrea Brillantes always looks like she's living the tomato girl life thanks to her floral maxi dresses and sun-kissed makeup look, proof that you don't actually have to be in the Mediterranean to pull this aesthetic off (although she does happen to be in Spain in the first photo).

tomato girl aesthetic
PHOTO BY INSTAGRAM/BLYTHE
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3. Catriona Gray

Catriona Gray definitely channelled her inner tomato girl while traveling in Europe. This might not be her usual aesthetic but it definitely suits her, just look at how glowing she looks!

tomato girl aesthetic
PHOTO BY INSTAGRAM/CATRIONA_GRAY

4. Julia Barretto

Need further proof as to why the tomato girl aesthetic is the best style trend of the summer? Just take a look at these photos by Julia Barretto. We especially love the middle photo of her chilling on a yacht in a silk dress. Now that's a true tomato girl moment.

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tomato girl aesthetic

PHOTO BY INSTAGRAM/JULIABARRETTO

SHOP: Tomato Girl Aesthetic Essentials

tomato girl aesthetic
PHOTO BY ZALORA
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Lace-Up Dress, P1669, TRENDYOL, Zalora

tomato girl aesthetic
PHOTO BY ZALORA

Puff Sleeve Crop Top, P689, ZALORA BASICS, Zalora

tomato girl aesthetic
PHOTO BY ZALORA
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Tiered Maxi Skirt, P1500, MONKI, Zalora

PHOTO BY ZALORA

VANSA Retro Color Matching Geometric Pattern Thin Silk Scarf, P1477, TWENTY EIGHT SHOES, Zalora

tomato girl aesthetic
PHOTO BY ZALORA
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Light Beige Floral Woven Basket Bucket Bag, P2701, LONDON RAG, Zalora

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