Byeon Woo Seok continues to elevate his career to dazzling heights. On November 22, French luxury jeweler and watchmaker Cartier officially announced the South Korean actor as one of its newest brand ambassadors.
READ: Byeon Woo Seok Joins Cartier as Brand Ambassador
In a statement, the Lovely Runner star shared his excitement. “I am delighted and excited to be joining Cartier as an ambassador. I am honored to be able to work with Cartier, who has endlessly taken on new creative challenges that transcend time while also presenting elegant designs steeped in expert craftsmanship.”
This announcement comes just weeks after Woo Seok was revealed as one of the faces of Prada. The 33-year-old actor first caught attention at Milan Men’s Fashion Week Spring/Summer 2025 in June, where he was named as one of the season’s top influencers, according to the influencer marketing platform, Lefty.
With his new role at Cartier, he joins an exclusive roster of international ambassadors, Korean and K-pop acts who embody the brand’s legacy, including the likes of V of BTS, Jackson Wang, Jisoo of BLACKPINK, and Hyunjin of Stray Kids.
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