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Why Pia Wurtzbach Is Auctioning Off Her Pageant Items

"I have a plan to turn them into something more memorable and lasting," she wrote.
Why Pia Wurtzbach Is Auctioning Off Her Pageant Items
PHOTO: Instagram/piawurtzbach
"I have a plan to turn them into something more memorable and lasting," she wrote.

Pia Wurtzbach just proved once again that she's a true queen for the people. The beauty queen and fashion maven announced her participation in the upcoming Love Gala, revealing that she is auctioning off her beauty pageant memorabilia.

Pia personally made the announcement on her Instagram account, saying: "We're just a little over a month away from the Love Gala! Sharing some pieces we're auctioning…do you remember these?" 

Included in the Love Gala's auction list are Pia's silver dress which she wore when she was called as part of the Top 15 during Miss Universe 2015; her pageant sashes during her Binibining Pilipinas and Miss Universe stint; and her journals, which have all her notes as "Candidate #15" as she wrote on IG.

The Love Gala is an event spearheaded by the organization, LoveYourself.ph and the local government of Taguig City. The gala called, "Love Gala, Eternal Elegance: A Night of Timeless Love," aims to gather funds to build the Youth Center for Taguig. The youth center will work towards creating a safe space for people with HIV. Moreover, it aims to provide more access to education, prevention, and treatment of HIV. 

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Why is Pia Wurtzbach auctioning off her pageant items?

At one glance, the organization that Pia is partnering with for the auction of her pageant items is for a good cause, as she was giving up some of the most memorable and sentimental items of her career.

But her move did not sit right with some pageant fans. One Internet user who seemed to be baffled with the idea, commented on her IG post, "Horrible. Why auction these items? Are they not important to you???"

In response, Pia admitted that her personal things included in the auction were extremely sentimental to her. Despite that, she thinks that there are other ways to add more meaning to the items and for it to last longer, not just for her core memory, but for others as well.

"Of course, they are! They're actually more sentimental to me than anything im auctioning off...all my thoughts are in those notebooks...all the struggles, the training, the doubts...everything! Letting them go doesn't mean they don't matter to me...THEY DO. But I have a plan to turn them into something more memorable and lasting," Pia replied.

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image of pia wurtzbach's reply
Instagram/piawurtzbach

Some pageant fans advised her (and almost pleaded) not to put all her sashes for auction. Pia responded that she might keep one sash, but to be displayed at the Youth Center they're eyeing to build. "I thought about MAYBE keeping 1.. to display at the Youth Center we are building in the future using the proceeds from the auction. Maybe, maybe... let's see."

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image of pia wurtzbach's reply
Instagram/piawurtzbach

Another fan told her that if she could buy the items from the auction, she'd give them back to Pia. For the beauty queen, what's meant to happen will happen. She expressed how hard it was for her to let go of her keepsakes, but she was more than ready to do it for a good cause.

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"Honestly, this made me tear up a bit. It's not easy but I'm ready. What's meant to happen will happen," she declared. 

The Love Gala will be held on December 3, 2024. More details can be found on their Instagram page @loveyourself.ph.

image of pia wurtzbach's reply
Instagram/piawurtzbach

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